What do your existing communications say about your brand?

Believe it or not every in-store sign, email and social post has the power to affect the public's perception of your brand.

This must-have reference guide outlines some of the words, phrases and expressions that are often used incorrectly in today’s retail space including:

Commonly misused words

Popular grammar crimes

The power of proofreading

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Don't Let Typos Say the Wrong Thing About Your New Store



About the Author


Scott has been helping companies plan and execute store grand openings and remodels for more than 20 years.

Scott Kuhn – Chairman/CEO, Sheehy

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